CONSTRUCTING REPRESENTATIONS:
We all do it!
- Before taking the photograph
. SELECT whats in the image
. Made decisions about what to OMIT
. CONSTRUCT representative by making decisions about use of CODES like camera angle, lighting and mise en scene
This is how audiences will read your representation
Also, the mediators such as directors, producers and editors interpret the world for audiences. Their interpretation is varied on their own experience and backgrounds- class, race, gender and age.The audiences then interpret this representation and analyse it into their backgrounds and beliefs.
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